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Translation

Lost in Translation—Overcome It with Multilingual Support

Lost in Translation—Overcome It with Multilingual Support

By | Call Center Support, Customer Service, Multilingual Customer Service, Multilingual Support, Receptionist Service, Receptionist Service, Remote Support Services, Technical Support, Transcription, Translation, Virtual Assistant Support | No Comments

In today’s world, where physical borders have become blurred and your business’ customers may hail from any of the world’s 195 countries, focusing on one “world” language like English to cater to your customers can be a costly mistake. In the face of stiff competition, your business will lose non-English-speaking customers if your customer service does not cater to them. The days of differentiating yourself by solely providing a 24 hour call center are long past. You will only acquire and retain customers if you speak to them in their language.

Multilingual Support—The Solution

Companies that wish to expand globally and build a loyal customer base overseas must cater to these customers in their native languages with multilingual support. Multilingual support eliminates communication barriers and errors in translation—open and accurate communication with your customers is only possible in their native languages. You can retain more customers by making them feel like they are dealing with a local company, or a company that values them as a customer, since only 8% of repeat purchasers account for 40% of an average store’s revenue. Having specialized multilingual support in a non-global language—like Finnish customer support for your Finnish customers—can make them feel valued in a way that even the best English customer support cannot achieve.

Benefits of Multilingual Support

Multilingual support creates the optimal customer interaction experience at every stage of the sale and after-sales process.

  • Greater customer loyalty and positive word of mouth
  • Less chances of miscommunication due to language barriers
  • Greater customer lifetime value with repeat purchases
  • Easier integration into overseas markets with better brand credibility
  • Exponential global growth into new markets
  • Greater likelihood of converting a query into a sale and a complaint into a resolution
  • Successful diversification of risk and smoothening of demand cycles for the business
  • Greater competitiveness locally and in the international market

Why Should You Work with a Multilingual Support Services Provider?

  • Working with a specialist requires less investment of time and effort and a lower cost than building an in-house team. Taki Skouras, the CEO of international wireless retailer Cellairis, advises working with a support services provider for multilingual support if you don’t have the budget for full-time in-house translators.
  • Reliance on experts will protect businesses from the pitfalls of expanding globally. They will help you understand the local market and ensure that you comply with local regulations.

A well-informed decision when choosing your multilingual support services provider will guarantee that the positive effect on your business is immediate. The multilingual support services provider should have these characteristics:

 It must have agents with native proficiency in more than one language other than English.

 It should not have large overhead costs that pay for the VIP culture of upper management.

 It must be experienced in providing multilingual support to global companies.

 It should be flexible and scalable to a 24 hour call center as the business grows and calls for round-the-clock customer support.

 It should have agents specialized in providing support in European languages such as French, German and Finnish customer service.

 Call center agents must be experienced with VoIPs, inbound and outbound calling, and resolving customer queries in a timely fashion.

 It should have “live” staff that can understand the nuances of customer behavior and respond accordingly.

 It should be fast, friendly, and reliable, with proven results.

Multilingual Support at IdeasUnlimited

IdeasUnlimited has more than 8 years of experience in providing multilingual support to clients all over the world. Not only does it check all the requirements above, it customizes a solution according to the business’ requirements. Contact us today for a customized multilingual support solution.

Norwegian Customer Service by IdeasUnlimited

God morgen! A New Era of Norwegian Customer Service

By | Call Center Support, Customer Service, Multilingual Customer Service, Multilingual Support, Receptionist Service, Transcription, Translation, Virtual Assistant Support | No Comments

When you say the word ‘Norway’ what comes to mind? Is it the fjords? Skiing? Or maybe the glorious Vikings? Whatever stereotype you choose, good customer service is likely not in the top ten. IdeasUnlimited is here to help change that. We can help take your companies’ online web presence and sales and elevate them so that you are creating connections while upselling. This allows you the freedom to focus on improving your value offering while we provide exceptional Norwegian customer service.

Apparently, there is national recognition of passivity or inaction in retail. ScienceNordic details a study conducted recently which concluded that “companies are once again paying attention to the importance of how their employees treat customers”.

This research campaign brought to light a tendency to forget upselling and a decrease in securing final sales from 18 to 14 percent. Norwegian salespeople are now much better at greeting customers with that sunny smile and Nordic disposition, but there just has not been that follow through to secure the sales. IdeasUnlimited’s Norwegian customer service representatives can manage phone sales and even online orders to increase your company’s conversion rate. As a company, we have a large pool of native Norwegian speakers. Hence, you will have that cultural continuity while being assured that your hires will be trained to fit your standards. This allows your efforts to be spent best on optimizing your core business competencies.

IdeasUnlimited can also provide you workers to oversee quality assurance or customer satisfaction research for you. This can be vital, as “asking customers how satisfied they are does not always give a true picture of how well employees do their work”, especially when asked directly. Responses are often much more honest when done behind a barrier, so to speak, or anonymously to an individual who can hold accountability. You can only then receive honest feedback as to the tone of the interaction, how empathetic the customer support agent was, and whether customers were offered incentives to stay with your brand. You can know exactly where changes need to be made. It isn’t enough to just meet your sales goals, you need a team who believes an understanding of what it is that drives people is more important to continue progressing to the next level. By visualizing your customers perceptions, you can carve out solutions.

One of the examples that Norway is learning from is Tesla. They are a story of what exactly not to do then taking the time to make corrections. As of 2018, Norwegian Tesla owners reported “ridiculously long wait times and un-returned phone calls as Tesla’s service centers in Norway are overworked and low on parts”. Many customers had to make trips to customer care centers specifically just to find someone to communicate with who could direct them to help. Others were given surprise notifications for repair dates that they had not made. At one point, the lack of communication within their customer service department was so pervasive, that messages were actually being sent to the founder, Elon Musk. Luckily, 2019 has seen several changes in procedures.

Several initiatives like seeing service team sizes doubling by the end of the year were introduced. But what were the actual results? Well, Tesla grew its service team in Norway by 30% this year and added more shifts. Greater coverage meant more claims could be taken in. Customers could finally speak to a human being within a reasonable time.

But IdeasUnlimited knows you can do better than that. That you WANT better than that. This is why we want to set you up with a team that will make this a reality. When you have the right product or service, a perfect ratio of customer service and a unified management, you can do just about anything. So, let us find the right local customer service representatives for you while you strengthen your retail strategies.

Outsource Writing Tasks – Try Outsourcing These Today for Your Business

Outsource Writing Tasks – Try Outsourcing These Today for Your Business

By | Backend Support Services, Remote Support Services, Transcription, Translation | No Comments

Businesses have a lot of writing tasks. Whether it be transcribing the minutes of the meeting or writing website content, there is quite a lot of writing to be done. Managing a business, regardless of how small it is, is already a huge responsibility. Rather than burdening your employees with the writing tasks, you can outsource writing to other companies that specialize in providing backend support services.

Here are some of the tasks that you can easily outsource.

Transcription

Having a department dedicated to transcription may be very costly. However, if you don’t have one and burden your employees with the task, their productivity will get hampered. This is why outsourcing the task is a good idea. By doing so, you only pay for the service when you use it. It also ensures that you are able to get the job done within time constraints. Also, not to mention that transcription is a hard task. If you don’t have an expert for it, the quality of the output will be affected. However, hiring someone with merely this skillset can be expensive. After all, you don’t always have to transcribe, but you have to pay your full-time employees a consistent pay regardless.

You may need multilingual transcription services for a particular project or as your business expands globally. Hiring an in-house worker for the short-term is inefficient and a multilingual virtual assistant will serve well instead.

Translation

When expanding your business to other countries, the language difference may act as a huge obstacle. If you don’t translate your content into different languages, you miss out on potential new clients. To avoid this issue, you can easily outsource your translation services to a company specializing in providing multilingual support services. You might be tempted to use online translators to do this job. We are here to tell you to not do it. Why? Well, let’s just say that they are not accurate with their translation. If you don’t believe us, translate a paragraph from your mother tongue to another language. Now, translate it back to your mother tongue. The paragraph you will get will be starkly different from the original one.

Website Content Writing

The content of your website is very important. However, it is not just about what the content is but how it is phrased. While you might be an expert in your field, this doesn’t mean that you can relay your thoughts eloquently. Therefore, you might want to outsource writing tasks like your website content writing. Additionally, to ensure that potential customers read the content, you first need to get them to the site. Here, SEO optimization plays a huge role. The chances are you don’t know about the best SEO practices, but there are various companies that do. Outsource the task to them.

Blog Writing

Most businesses now have their own blogs. The purpose of these blogs is to educate customers and establish yourself as an expert in your field, directing organic traffic to your website. As bloggers would tell you, being consistently active on blogs is essential to retaining readers. Since content writing is a tedious and time-consuming process, it is best when outsourced. This guarantees that your readers are satisfied, and you don’t have to worry about pushing weekly quality content.

Consider hiring a qualified backend support provider to take care of these writing tasks so you can focus on transforming and growing your business.

References

http://www.milner.com/company/blog/technology/2013/10/25/the-5-benefits-of-outsourced-transcription-services

https://www.outsource2india.com/translation/articles/outsourcing-translation-services-to-india.asp

https://www.huffingtonpost.com/siva-yenneti/why-outsource-your-websit_b_7310328.html

https://www.blogmutt.com/blog/how-to-outsource-blog-writing-for-businesseshttps://www.contentfac.com/8-signs-outsource-blog-content-writing/