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Become an Affiliate Archives - IdeasUnlimited

Finding New Clients

5 Ways to Find New Clients

By | Become an Affiliate, Business Improvement, Customer Service, Entrepreneurship, Virtual Assistant Support | No Comments

1. Word of Mouth

First, use the technique as old as time. Regardless of new technology, word of mouth is still valuable. According to Yotpo, 74% of consumers say word of mouth as a key influencer in their purchasing decisions. Ask your customers to recommend you to a friend. In fact, try offering them an affiliate partnership so that they get a percentage of the payment as a finder’s fee. (We have an affiliate program…check it out!)

2. Advertising

Second, look into the many, many forms of advertising that are available. Don’t spread yourself too thin…limit yourself to two or three methods of advertising that are most likely to reach your customers. For example, if your customers are young and tech-savvy, put ads online. If they’re older and more traditional, buy ad space in the newspaper or magazines.

3. Networking Events

Third, get face-to-face with potential clients. This will give you the chance to tell a personalized story that reaches an individual on a personal level. While the local chamber of commerce is an obvious choice, there are many other options available for networking. Consider joining an organization like Rotary, Kiwanis, or Optimist. You can also look on Meetup.com to find networking groups in your area.

4. Social Media

Fourth, consider using a social media platform. Facebook, Twitter, LinkedIn, and many other networks are an excellent way to have ongoing conversations with potential customers. And it’s not just good for B2C companies, but for B2B as well. Entrepreneur reported that social media lead conversion rates are 13% higher than average lead conversion rates. (Need a social media manager? Hire one of our virtual assistants to do it for you!)

5. Partnerships and Alliances

Finally, consider making an arrangement with another business with the same target audience.  Brad Sugars explains, “They might attach a gift voucher or other discount offer for your products at the end of a newsletter or mailing.” He goes on to say you can build an alliance: “For instance, a Web designer and an ad agency might send each other referrals for clients who need added services.”

What are YOUR ideas for finding new clients? What techniques have worked for you?

10 Tips for Affiliate Marketing Success

10 Tips for Affiliate Marketing Success

By | Become an Affiliate, Remote Support Services | No Comments

Affiliate marketing can be defined as the process of identifying a product, service, or promotion and upselling it to other parties for a cut of the profit on the condition that you make the sale. Affiliate partnership programs are usually offered by online service providers and online selling platforms.

Here Are Ten Tips for Successful Affiliate Marketing:

1. Choose a Specific Niche:

A broad niche makes it complicated to handle. A specific audience relates to a specific problem and a few solutions. You could then build your trade around your niche. Learn how to pick the perfect affiliate marketing niche here.

2. Know the Audience:

Knowing your audience means identifying a problem experienced by your audience and coming up with a solution. The solution will be in the form of a product or service to be sold.

3. Trust:

Trustworthiness is essential for products and more so for services. No one would wish to pay for a service only to find out it’s not what they thought it was. Trust creates a bond which translates to repeat customers and more traffic. So, you must create a bond of trust with clients.

4. Transparency on Affiliate Relations:

As an affiliate marketer, it is important to disclose your affiliate relationship. Your clients will appreciate the honesty rather than bypass your links to directly access the vendor’s site. Here are three tips for increasing transparency in affiliate marketing.

5. Managing Customer Experience:

This is being helpful, for instance by answering questions, giving reviews, notifying clients of updates and quick solves among other issues. Click here to learn more about the customer experience.

6. Love what you do:

You will not be successful in what you do if you don’t love it. You may also lose interest in affiliate marketing if you don’t love it.

7. Quality Content:

Affiliate marketing is all about content on your site and social media accounts regarding the product or service. If it’s simple and easy to understand, then a customer is likely to purchase a product or service. 61% of consumers buy based on the content they read while 78% trust brands with content about them.

8. Promote Content:

Promotion assists your site and accounts to gain traffic. Without promotion, your site and social media accounts become dormant, hence you will have no sales.

9. Search Engine Optimization (SEO):

A well-structured SEO campaign is essential for successful marketing strategies and can drive massive traffic. This site can help you learn more about SEO.

10. Stay Relevant:

Technology and products change frequently and clients like going for the latest. Ensure your site keeps abreast with the changes and you are reachable by your clients on all mediums.

Practicing the above tips would ensure a successful affiliate marketing strategy. Ready to get started? Check out IdeasUnlimited’s affiliate marketing program and become a partner to earn a steady stream of recurring commissions.