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Social Media

SMM International- IU Client Blog Post

Christopher Wick, Social Media Guru and LIVE on WLOX – Leading in a Digital Era!

By | Business Improvement, Customer Service, Ecommerce Support Services, Entrepreneurship, Social Media | No Comments

Looking for a pre-eminent advertising medium for your company? In a sea of options, how do you come down in favor of the best, unrivaled one? In a day and age where our gossips are about the latest video trending on social media and not some inefficacious TV show, the answer certainly comes in approval of use of social media to grow digitally and make money. Social media comes with copious marketing benefits for companies inclined to walk towards the churning internet news cycle.

Social media helps a great deal to reach its target audience at the lowest cost. Consumers can communicate with the company and get their questions answered and also provide feedback. Facebook, YouTube, Instagram are few of the booming social media platforms. The age has come where it’s beyond the bounds of possibility to disjoin social media from the enterprise—thoroughly affecting research, distribution, and how products need to be fashioned in the future.

Low cost is an absolute advantage social media gives us as compared to traditional marketing, which is a bit too exorbitant. Social media helps your business proliferate and build trust with people. Lost cost advance features can be used for promotion of the content.

Online promotion prompts two-way communication. This helps a company to know if its message is being delivered efficaciously. It also lets the company know if the word is going across to the ‘target audience’ or not.

It’s an opportunity to discover what consumers think of the product and share their thoughts. One has to be consistent in excellence in order to gain recognition and make money online.

Consistency is the key!

What makes you stand out? What makes you differently amazing is what the entire digital game is all about. The posts and advertisements are the essence and key ways to bring traffic to your website. Social media propounds an easy and low-cost way to make your audience get intrigued about your content. Lead generation is another edge social media provides for business. Like Christopher Wick, author of best selling e-book Use of Social Media to Grow Business and Make Money says,

“I encourage my clients and people to go try it. You never see the results unless you do it, so do it.” He also says, “Social media marketing is the best way to grow your business since no risks are involved, also no fear of losing capital.”

The 69-page critically acclaimed book gives an insight of Christopher Wick’s understanding of social media and his brilliance in the marketing world to surpass your goals and grow your business. Christopher advises to always get help from an expert or someone who knows about social media more than you do.

Because as simple as marketing through social media seems like, there’s still a lot that can go wrong!

About Award-Winning Speaker & Best-Selling Author, Christopher Wick

Christopher is a seasoned award-winning speaker and informative author. He wrote Amazon’s #1 U.S. and internationally best-selling book, How to Use Social Media to Grow your Business and Make Money”. As founder of SMM International, an international social media marketing firm, Christopher is responsible for consulting with clients to manage their online reputation and internet presence to serve their business objectives for revenue growth, lead generation, and growing the bottom line.

SMM International focuses on managing clients’ social media accounts by posting original content, managing incoming messages, and growing followers.

Call 888-SMM-INTL today to schedule your free social media strategy session!

Christopher is one of IdeasUnlimited’s valued long-term clients. This post appeared originally on his blog.

5 Ways a Virtual Assistant Can Help You Make Sales

5 Ways a Virtual Assistant Can Help You Make Sales

By | Business Improvement, Customer Service, Marketing Virtual Assistant, Multilingual Support, Social Media, Virtual Assistant Support | No Comments

If you want to make sales, then you need a virtual assistant to bring these five key factors to your business.

Managing a business may prove to be a daunting task. There are many tasks to handle and countless problems to solve at the same time. You, as a business owner, may initially have the time to handle those issues yourself. But you will eventually have to delegate and divide the work to achieve better results. For this purpose, it is always best to hire a virtual assistant.

1. Make Sales from Anywhere

A virtual assistant usually works from home. Therefore, you can hire one at a lower cost than that incurred when hiring a full-time office-based employee. You will not have to spend extra money on unnecessary office space either and can pay the virtual assistant at an hourly rate. It also reduces HR-related issues. Most virtual assistants who offer their services via platforms such as Upwork (previously oDesk) are quite experienced at their job. They are fast learners who are able to adapt to virtual work environments very quickly. Hence, you will not have to spend extensive amounts of time on expensive training sessions. Besides these obvious advantages, there are also several ways in which virtual assistants can help boost your sales figures.

2. Make Sales with Good Customer Service

Firstly, they can assist you in customer and sales support. You can assign them the task of providing outbound call center services. This way, you will save a lot of time which you can choose to spend on other more important things. Similarly, they can also provide administrative and operational support. If you let a virtual assistant manage company emails, for example, they can highlight the more important leads for you to handle personally. Inbound call center support is also assigned to virtual assistants nowadays since it can easily be conducted remotely.

3. Make Sales in Your Market

Since calls, chats, and emails do not require physical presence, they can be easily conducted from whichever location your virtual assistant is based in. It is better to hire VAs from the region where your sales operations are based. This is because they can understand the local buyers better, such as their language or culture. If a customer feels more comfortable and welcome, they will be more likely to return. A multilingual virtual assistant can help you deal with clients in their own languages, creating brand loyalty and increasing customer lifetime value.

4. Make Sales with Good Research

Virtual assistants can also be incredibly helpful in conducting research. Research is a time-consuming process, and a great amount of time is usually spent in vain when digging through hordes of data. Virtual assistants can come in handy here if you are looking to save time. They can further assist you in the process of lead research and generation and data mining. These are an important part of a sales campaign. If the data becomes too extensive at any point, you can hire more than one temporary virtual assistant as well.

5. Make Sales with Social Media

Since virtual assistants are well-versed in all things internet, they can also help you build an impressive online presence for your business. Social media marketing campaigns, for example, would be easy to run with an internet-savvy person onboard.

Hire competent, trained, and efficient virtual assistants through IdeasUnlimited, a company with over 8 years of experience of providing support services. As soon as you have hired your virtual assistant, you will be ready to launch a sales-boosting campaign for your business.

What Facebook’s Changes Mean for Businesses

What Facebook’s Changes Mean for Businesses

By | Business Improvement, Social Media | No Comments

Ever since the Cambridge Analytica scandal, Facebook has placed restrictions on partners. This has resulted in businesses not being able to access information such as where photos were tagged and the names of people who commented on Instagram posts. Noah Curran, the CEO of Monkedia, explained to CNBC, “It makes Facebook a better place and when Facebook is a better place it means people care more about the content brands place on the platform.” Because of this renewed focus on privacy, here’s what Facebook’s changes mean for businesses.

Less Access to User Data

CNBC reported that the Facebook said that the changes to Facebook, “disabled certain things users could do through third-party apps, such as RSVPs to events on Facebook and publishing posts to the site.” Businesses’ developers will need to use strong market research to determine what users are doing on Facebook and how to best reach their ideal customer base.

Publisher Changes

“What we’ve done is to down-rank clickbait and down-rank sensationalism, and we’ve given a boost to broadly trusted news sources, or what we define as informative news sources,” Campbell Brown explained to Columbia Journalism Review. This means less clickbait and more quality writing. Companies will have to adjust their content to meet these new analytics.

Users Can Clear History

Facebook is building a tool that allows users to erase their history. Account holders will be able to see what data Facebook has collected from apps and websites and erase that data. According to PCWorld, “Zuckerberg warned users that Facebook ‘won’t be as good’ without that additional data, but at least you’ll have better control over what’s being shared.” This new ‘clear history’ tool could affect what businesses can pull for advertising.

Social media is an ever-changing tool that businesses need to keep an eye on. What Facebook’s changes mean for businesses is that companies will need to learn new ways to harness the power of the social network. Get started by hiring a social media marketing virtual assistant from IdeasUnlimited, Global Support Services Provider, to stay on top of these changes and expand your business reach.